Yeah, we know. Every startup wants to change the world. But the world really needs it! That's why we started a whole brand that aims to innovate and revitalise the accessories segment. No outsourcing, no shortcuts, no greenwashing. Just building a business and a product sustainably from the start. We want to become your number one choice for living with your devices on a cleaner planet. Yes, the journey is long, but we are not alone.
In the messy year of 2020, we hopped on a Zoom call with my friend Roman. A Berlin-based tech graduate, loving every inch of engineering and me, Tomas, an oddly minded creative from Prague. We were catching up as friends do, and Roman pulled out his quarantine project showing it into the webcam with a broad bearded smile. A beautifully made square of wood that can charge your phone. One thing led to another, and we found out that there is some serious potential for a product line that can be made locally and sustainably – treed charger. Sustainable charging from scratch. At that moment, we decided to launch a Kickstarter and as you can see, it was a success. What's next? Another crowdfunding campaign.